

What is 40 Strong?
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40 Strong is a unique fitness and faith 40 day challenge designed to refine you—inside and out—through strength, Scripture, and being intentional about taking steps daily towards a healthy lifestyle.
- Your 40 Strong strength plan delivers a progressive list of exercises—think squats, presses, and planks—complete with demonstrations (quick videos) to nail every move.
- Unlike full-length follow-along workouts, this gives you the freedom to set your rhythm, adjust as needed, and own your 40-day journey—all while building real strength with confidence.
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Progress You Can See. Track every win with printable sheets—workouts completed, faith reflections, and personal goals—to celebrate how far you’ve come.
As a special gift with 40 Strong, you’ll get "40 Day Devotional: Refined in the Wilderness"—a powerful devotional with daily Scriptures and meditations, absolutely free! It’s the heartbeat of this journey, fueling your faith as you build strength—no extra cost, just pure added value.
**This is a self-paced, downloadable PDF program—not a group coaching offer. If you’re looking for live coaching and support, click HERE.

40 Strong
+ 63 High Protein Recipe Book
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Take your 40-day journey to the next level with the 40 Strong Bundle—everything in the 40 Strong Program PLUS a 63 High-Protein Recipe E-Book with full macro breakdowns!
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40 Strong Program (Workouts, Progress & Habit Trackers, Devotionals)
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63 High-Protein Meals with Macro Counts (Easy, delicious, and balanced meals to support your goals)
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Fuel your body. Build strength. Stay consistent.
**This is a self-paced, downloadable PDF program—not a group coaching offer. If you’re looking for live coaching and support, click HERE.

Hey, I'm Nichole
I’m a mom, a coach, and a woman who leans on Jesus daily. I know what it’s like to feel stuck in the cycle of dieting, frustration, and self-doubt. I also know that true confidence doesn’t come from a number on the scale—it comes from caring for the body God gave you and showing up for yourself with grace.
That’s why I created Simplified Fit—a no-extremes approach to weight loss that helps women break free from dieting, build confidence, and create healthy habits that actually stick. No extreme rules. No guilt. Just simple, sustainable changes that fit your life and allow you to feel strong, confident, and at peace.
If you’re ready to take care of your body without the stress and shame, I’d love to walk this journey with you!

Wellness is a journey- let's enjoy the process. #joyfulliving
**This program is designed for all fitness levels. Modifications are provided for varying levels of impact. It is recommended to be cleared by your physician and to be injury free prior to purchasing and participating in any Simplified Fit program.